 |
|
First developed as an “economy line” of grinding oils and lubricants, the company went on to develop the first brand-name motor oil, Oilzum, in 1905. At that time, the company was represented by images of a “Bucktooth Boy,” warmly referred to as the “Oilzum Kid.” In 1910, a new face emerged, and “Oswald” the chauffeur became the new face on Oilzum products. |
